Create an enjoyable experience

Stories shared on social media and comments by others are also effective in some areas. Restaurants, cafes and bars are mainly through word of mouth. To get this result, depends a lot on the quality customer service they provide. My friends and I often share stories about funny moments or interesting surprises that Starbucks has to offer.


Once, when I was looking at a coffee machine on the shelf, a barista came to me, I didn't even ask, sharing: "If you want to buy a coffee machine I recommend you. to IKEA. There, there will be similar products but at half the price. I also just bought one there, the quality is quite good.” Quite surprised at his honesty and the story that haunts me forever. Finally, I decided to share this with everyone.


Every time I go to Starbucks, I experience something new and different. It could be advice on making coffee or I could create coffees that aren't already on the menu. I especially wanted to share this exciting experience, where most of the time I was able to create my own coffee mix by talking to the barista. Occasionally, they also invite me to try a new cup of coffee. If I don't like it, they will make another cup for me.


Starbucks-friendly-staff
Would you go back to Starbucks for the smile of an employee?


Similar situations have a big impact on the rest of the day and are a perfect example to evoke positive emotions in customers. Starbucks is remembered for its hilarious shares, positive employee attitudes, and an expensive brand of coffee. But who really cares about the last element? With the experience you have, that price is completely acceptable. And you'll be back – for a coffee Job Function Email List with a friendly smile, why not?





What ideas do you have now?
A good product is just the beginning of a great service. The emotional aspect that the brand brings becomes the main motivation for consumers to decide to buy. To win the hearts of your customers, you need to create emotional experiences that engage them with your brand.


Instead of trying to sell something to someone, focus on discovering how customers want to feel when they think of you. The answer will be when you help customers answer the question “how do you feel?” instead of “what do you think about it?”


Create impressive experiences, connect emotionally, rather than compete on price. With a natural aroma, people love a brand when it offers certain values, even with products like phones or coffee. If you do this, the list of loyal customers will definitely grow!